There are 3 factors to consider: #1 Don’t Kill Your Conversion RateĪ bloated and slow WordPress theme can make your site crawl instead of fly.Īnd that’s when an important equation will come into play. So that “best” WordPress theme you’re using right now is probably doing your site more harm than good.Įspecially when it comes to things like speed. This type of poor decision making can lead to equally poor performance for your site.īecause your choice of theme is far more important than you think. Or whatever they can afford at that point in time.Ī free email address is fine, but using free WordPress themes can be a terrible idea. Some folks are so eager to get their site online that their choice of theme often comes down to whatever is easiest to use.

You’ll probably be as surprised as we were. We did find out though who was fibbing, and who wasn’t. We put their metaphorical feet to the flame of an Authority Hacker review and ignored their pleas for mercy. So we decided to take the same cynical approach in testing ten of the more popular WordPress themes that also claim to be super-duper fast.īut then, doesn’t every theme developer claim to have the “fastest theme” with the “smallest footprint” and that it’s “search engine friendly”? Spoiler alert: The popular plugins are shit, and the underdogs rule.

Our recent tests on the best image optimization plugins for WordPress made this all too apparent. This is especially true of digital products. Should you spend your hard-earned money on stuff that you’ve simply heard is “good”? People can be far too willing to believe claims made about a product based on nothing more than a passing recommendation.

Fastest loading wordpress theme 2017